Brand worlds for considered products.
Independent creative direction across identity, packaging and digital — from the first idea to the final experience.
Based in Lisbon · Working globally
[ 01 // Work ]
Selected work
All work →[ 02 // Approach ]
Designed beyond the screen.
A brand is not finished when the logo is approved. It has to work on a box, a bottle, a website, a shelf, a phone, a campaign, and eventually in someone's hands. KDD considers the whole system — from the first idea to the final production detail.
01
Idea
What the brand is for, and who it is for, before anything is drawn.
02
Identity
Mark, type, colour, and the rules that keep them coherent without the designer in the room.
03
Object
The box, the bottle, the label. Structure, material, print, and the dieline the printer needs.
04
Experience
The website, the shelf, the phone, and eventually someone's hands.
[ 03 // Founder ]

Founder & Creative Director
Karma Dema
KDD is an independent studio led by Karma Dema, working across brand identity, packaging, digital and art direction.
Born in Bhutan. Made in Canada. Building in Lisbon.
Read the letter →Trusted by & worked with
Nine brands created from scratch. Thirteen more as agency content work.
[ 04 // Services ]
Services
Whether you're just starting out, feeling stuck, or want a partner to think it through with. Brand identity, packaging, digital, and production, from first idea all the way to the shelf.
Open a card for details
Not ready to start a project?
Take The Tiny Design School instead — a free two-minute branding lesson, plus the one-page guide by email. No pitch, no noise.
[ Free audit ]
Already have a website or brand? Send me the link and I'll reply with a short audit — the three things I'd fix first. Free, personal, no pitch.
Request the audit →[ 05 // Archive ]
Studio Archive
Short observations on brand thinking, packaging, materials, type, and things worth noticing. Not a blog.
[ 06 // Contact ]
You have the idea. Let's make it real.
You don't need to have everything figured out before you get in touch. Tell me what you're building, where you're stuck, or what you want to change.
Lisbon — working globally






